Freakonomics the Movie to Premiere this Friday at Denver’s Starz Film Center

Freakonomics the Movie, the highly anticipated film version of the internationally bestselling book about incentives-based thinking by Stephen Dubner and Steven Levitt, hits Denver’s Starz Film Center
at the Tivoli this Friday, October 8, 2010. Produced by Green Film Company, Freakonomics the Movie features a dream team of Academy Award® and Sundance Film Festival winning directors.


Like the book, the film examines human behavior with provocative and occasionally hilarious case studies. For those who read the book but are looking for something fresh, Freakonomics the Movie also covers entirely new ground. Rachel Grady and Heidi Ewing (Jesus Camp) balance levity and candor with their eye-opening profile of underachieving kids incentivized to learn with cold hard cash. Alex Gibney (Enron: The Smartest Guys in the Room) delivers a visually arresting look at the crumbling facade of Sumo wrestling. Morgan Spurlock (Super Size Me) offers up a buoyant and revealing angle on the repercussions of baby names. Finally, Eugene Jarecki (Why We Fight) investigates an unsettling theory to explain why crime rates dramatically dropped in the early 90s. Seth Gordon (The King of Kong) weaves the pieces together with brisk interludes, providing context and commentary from the authors.

Producer Chad Troutwine saw cinematic potential in the surprise bestseller. “With Freakonomics the Movie, Stephen Dubner and Steve Levitt promised to reveal the hidden side of everything, and they delivered a brilliant book that achieved mainstream success,” extols Chad Troutwine, the Producer of the cinematic adaptation. “Similarly, our film Freakonomics the Movie seeks to achieve broad appeal by examining every day topics like parenting, cheating, and bribery without abandoning the economics research that legitimized the book. This is a golden era for non-fiction filmmaking, and Freakonomics the Movie showcases the best non-fiction filmmakers in the world.”


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