Shoshana Fanizza
  • Female
  • Boulder
  • United States
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Shoshana Fanizza has been in arts management for over 15 years and has worked with non-profits for over 20 years. She has been involved in the arts all her life (horn, piano, Thespian, choir, voice and dance lessons, puppets, art and jazz history classes, film enthusiast) and has a background in marketing, sales, public relations, and customer service. Shoshana is the founder of Audience Development Specialists and is the main audience development consultant. She is also the author of the eBook The How of Audience Development for the Arts: Learn the Basics, Create Your Plan. After attending several arts marketing conferences, seminars and workshops, and being a part of the Boulder County Arts Alliance’s 2006 Audience Development Initiative, it has come to her attention that several experts define audience development, but do not show how to implement. She is now rolling up her sleeves to work with artists and arts organizations to design solution based audience development plans and projects.

From 2005-2007, she was the Marketing and PR Director for the Boulder Philharmonic Orchestra. It was at this position that she began using audience development in addition to marketing. During her tenure, Shoshana built relationships and sold out Macky Auditorium’s 2,000+ seat house, and house totals were increased by an average of 25-30% per concert. She developed their volunteer incentive program, expanded the marketing and publicity program, and was a primary team member in their fundraising, special events, and corporate sponsorship program. Some of her other positions have included Founder of the Celebration Brass Quintet in Chicago and Marketing Director of the Chicago Brass Choir. She has been blessed to work with a variety of talented and quality artists/organizations: clients. After working with ADS, her clients have enjoyed more positive people energy surrounding their art. On average, Shoshana’s audience development techniques have resulted in a growth rate of 30-50% for audience numbers and monetary support, and she has never left a meeting or phone session without at least one “great idea!”

Shoshana has presented audience development seminars and workshops for the Boulder County Arts Alliance, Portland Piano International, Pro Musica Colorado Chamber Orchestra, and the Tampa-Hillsborough County Public Library System. She has presented at the National Arts Marketing Project Conference in 2011-2013 and 2015.

Shoshana has a vision to help the arts by creating and implementing solutions that work. She is an idea person, and her enthusiasm is contagious! She desires to work with artists and arts organizations that are ready for the opportunities that audience development offers.

Are you ready to build a better audience? Contact me!
Website:
http://www.buildmyaudience.com
City
Boulder

Shoshana Fanizza's Blog

Colorado Music Festival - Italian Influences

Violinist Vadim Gluzman will be joined by Boulder piano virtuoso David Korevaar for…

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Posted on July 18, 2016 at 7:46pm

Joseph Campbell Workshop: Cri de Coeur (The Hearts' Cry for Meaning)

Update 1/27: This event has been cancelled. 

Contact: Steve O'Bryan | steveobryan@msn.com | 720-917-9340…

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Posted on January 21, 2016 at 6:30pm

UnbelievaBubble Boulder Day on Friday May 1, 4 pm

UnbelievaBubble! BOULDER DAY INAUGURAL EVENT

What if we all came together to blow bubbles...

Boulder, CO -  Bubbles represent a variety of moods and meaning. Bubbles…

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Posted on April 27, 2015 at 10:39pm

Hypothetical Theatre presents Meghan Cary's On the Way to the Waterfall

She was supposed to be a biomedical engineer, and by some twisted tragedy, Meghan became a singer/songwriter. How did this happen? She only knew a G chord on the guitar, yet the music and lyrics came in between the space of the sorrow she was experiencing.  She wasn't a musician.  Was she?

On the Way to the Waterfall is Meghan Cary's personal story.  She is a Billboard Magazine Newcomer pick and her debut album made it in the top 10 along with John Hiatt's that…

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Posted on September 18, 2014 at 4:00pm

Audience Affairs: Audience Building for All and Your Top 20 Tips to increasing everything

Audience Affairs

A provocative look at how to build relationships with your audiences for increased sales, fan bases, audiences, members, volunteers, donors and sponsors.  Presented by Shoshana Fanizza, founder of Audience Development Specialists.

Session 1: Audience Building for All and Your Top 20 Tips to increasing everything

Join Shoshana, author of The How…

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Posted on July 9, 2013 at 6:00pm

Comment Wall (2 comments)

At 7:03pm on March 31, 2009, Wess Staats said…
Hi,
My name is Wess Staats, the Director of The Academy for International Movement Studies, AIMS. I wonder if you could give me Emily Lawrence's email. I am friends with a friend of hers, Tiffany Rhynard at Middlebury College. I may have a teaching proposal for her to teach Dance in Greece this summer with The Academy for International Movement Studies, AIMS. Ms. Rhynard also mentioned Emily may know students that may be interested in our program. Our email is acad4internationalmovtstudies@gmail.com. Thank you kindly for your assistance and have a great show! Sincerely, Wess Staats
At 9:26am on June 18, 2009, Matt Flood said…
There are blank comments because we had some spammers come in and post comments. We banned those accounts that is why they are blank.
Thanks.

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